Mobile Web Search is on the Rise
70% of Mobile Searches Result in Action Within an Hour A recent survey on mobile web search behavior was conducted by iAcquire in conjunction with SurveyMonkey. As mobile devices are quickly becoming permanent fixtures in the daily lives of people, the study aims to provide insight on how users are using their mobile devices to search the mobile web. Internet users [...]Apple’s Safari Still the Number One Mobile Web Browser
Analysts have been eagerly waiting for the latest mobile web browser market share data from NetApplications. Apple’s Safari continues to own the top spot by capturing 61.79% of all mobile browser web traffic as of March 2013. After having one of its lowest ratings after more than a year with 55.41% last February, Safari continues to be the king of [...]Why every small business needs a mobile website for the holiday season
As the holiday season gets closer, businesses around the world are all looking forward to increased retail sales in the coming months. Holidays are always celebrated with exchanges of gifts among family, friends and associates making it a very lucrative time for local businesses right across the globe to see increased sales. With new smartphones and tablets arriving for the [...]Mobile Websites vs Apps for Local Business
The mobile web vs. native apps debate continues to rise along with the mobile surge. The latest news on mobile apps in the marketplace recently made headlines. Adeven, a German mobile analytics company, claimed that 60% of mobile apps never get downloaded due to the huge amount of apps in the App Store. This makes it really tough for small [...]White Label Mobile CMS [PRESS RELEASE]
White Label Mobile CMS by brick&mobile: The Complete Turnkey Solution to Launch a Fully Branded Mobile Website Platform TORONTO, ONTARIO–(Marketwire – Sept. 5, 2012) - Editors Note: There is an image associated with this press release. brick&mobile, a global leader in mobile marketing reseller solutions, announces its White Label Mobile CMS; a complete turnkey and private labeled mobile website builder designed [...]Men vs Women – Mobile Advertising Behaviour Trends
Mobile browsing on smart phones and tablets is seeing explosive growth this year and is expected to further balloon in the coming months. That’s why any available statistical information and data can be a great tool in promoting your mobile business or justify any mobile advertising ventures that you’re planning to undertake. One study, done by Prosper Mobile Insights in the United States, determined [...]Are Small Businesses Ready for Mobile?
We came across this great info-graphic which displays some statistics conducted by a survey of 500 small business owners. The results are very interesting as we’re seeing huge growth from small businesses who are starting to focus their advertising budgets on mobile marketing. From mobile optimized websites, QR codes, SMS text marketing and mobile coupons, are your local businesses taking advantage of mobile marketing? “> [...]Google Releases – The Mobile Playbook
Google’s head of mobile sales and strategy Jason Spero and co-writer Johanna Werther have put together a very informative mobile strategy roadmap called The Mobile Playbook. The purpose of the report is to help businesses better understand the huge and emerging opportunities in mobile and what steps are needed to implement a solid mobile marketing strategy to take advantage of [...]Study: 95% of Independent Restaurants Don’t Have Mobile Sites
Restaurant Science, a restaurant industry data and information provider recently conducted a study which found that only 1 in 8 franchised restaurant chains and 1 in 20 independently owned restaurants have mobile sites. Furthermore, 95% of independent restaurants don’t have mobile sites, only 40% have online menus. The Restaurant Science’s study only confirms what we’ve been saying for a long [...]Jakob Nielson – Mobile Site vs Full Site – Review
We recently came across an amazing study completed by “Usability Guru” Jakob Nielsen, called “Mobile Site vs. Full Site”. The article Nielsen composed has caused a bit of controversy in the mobile and development world and we at brick&mobile firmly stand behind Nielsen’s findings. To summarize, the report in Nielsen’s words: “Good mobile user experience requires a different design than [...]