The Time for Mobile is Now

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Google released this great video on June 20th, here are some highlights from the video:

  • Mobile is so big that it is changing and creating consumer trends
  • 125 Years of Angry Birds are played everyday
  • 1 in 3 Mobile searches have mobile intent
  • 59% of mobile users visit a local store after searching for it on the mobile web
  • Mobile is huge in niches that you would expect, and some you dont expect
  • 17% of all Auto searches are mobile
  • 15% of all Finance and Insurance searches are from mobile devices
  • 30% of all Restaurant searches are from mobile phones

What does all this mean?

With 79% of all large online advertisers not having a mobile optimized site, people are becoming frustrated with the brands that do not take mobile into account.

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Kevin Z.

Kevin Z. is a seasoned marketing professional with over 15 years of experience in corporate, startup and entrepreneurial-based digital web and mobile ecosystems. Having trained trained over 8,000 mobile marketing resellers in over 30 countries, Kevin’s passion for mobile innovation and sales training is the driving force for his successful mobile marketing partners and local resellers worldwide.